Privacy policy.
The Marty & Laura Show (“we,” “us,” or “our”) respects your privacy. This policy explains what information we collect, why we collect it, how we protect it, and the rights you have over it.
The short version.
- We collect your email if you subscribe to our newsletter, plus order details if you buy something.
- We use Mailchimp, Google Analytics, Captivate, Stripe, and our hosting provider to run the site — that’s it.
- We do not sell, rent, or trade your personal information. Ever.
- You can unsubscribe, request your data, or delete your data anytime by emailing us.
- We don’t knowingly collect personal information from children under 13.
02.Who we are & scope
This Privacy Policy applies to The Marty & Laura Show (“we,” “us,” “our”) and covers our website at martyandlaurashow.com, our podcast, our email newsletter, our online store, and any related services we offer (collectively, the “Services”).
We are based in Grants Pass, Oregon, United States. Our website and data storage are located in the United States. By using our Services, you understand that your information will be transferred to and processed in the United States, which may have different data protection laws than your country of residence.
This policy applies to information we collect online and through our podcast distribution. Information collected by third-party podcast platforms (Apple Podcasts, Spotify, Substack, etc.) is governed by their own privacy policies.
03.Information we collect
We collect different types of information depending on how you interact with us. Below is a complete breakdown.
Information you provide to us directly
When you sign up for our newsletter, we collect your email address and (optionally) your first name. Submitted via our website forms and stored in Mailchimp.
When you email us at info@martyandlaurashow.com or contact us about sponsorships, live events, podcast collaborations, press inquiries, or topic suggestions, we collect what you choose to send us.
When you buy a digital product (such as the Color Me Pets coloring book download), we collect your name, email address, billing address (as required by our payment processor), and order details. We do not collect or store payment card numbers — payment is processed directly by Stripe.
If you create an account at checkout, we store your email, name, billing address, encrypted password, and order history. Account creation is optional — guest checkout is available.
Information collected automatically
When you visit our website, we automatically collect your IP address, browser type and version, device type, operating system, referring website, and pages you visit. Collected via Google Analytics 4 and our web server logs.
Captivate, our podcast hosting platform, captures aggregate listening data including IP-based location (city/region level), device type, listening platform (Apple, Spotify, etc.), episode plays, and approximate listening duration. This data is used to understand audience trends, not to identify individuals.
See our Cookies, Analytics & Tracking section for full details.
Mailchimp tracks whether you open our newsletters and which links you click. This helps us understand what content is useful and improve our content. You can disable this in most email clients.
Information we do NOT collect
- We do not collect special category data (health information, biometric data, sexual orientation, religious beliefs, etc.).
- We do not knowingly collect data from children under 13. See Children’s Privacy.
- We do not store payment card numbers. Stripe handles all card data directly.
- We do not engage in automated decision-making or profiling that produces legal effects on you.
- We do not collect SMS / phone numbers for marketing.
04.How we use your information
We use the information we collect for the following purposes. For users in the European Economic Area, United Kingdom, and similar jurisdictions, we identify our lawful basis for each.
To provide our services
To deliver podcast episodes, send newsletters you’ve subscribed to, fulfill digital product orders, respond to your inquiries, and operate our website. Lawful basis: contract performance and legitimate interests.
To communicate with you
To send transactional emails (order confirmations, account notifications, customer support replies) and, with your consent, marketing emails (newsletter, episode updates). Lawful basis: contract performance (transactional) and consent (marketing).
To improve our services
To understand audience trends, identify popular content, fix technical issues, and improve user experience. We use aggregate, non-identifying data wherever possible. Lawful basis: legitimate interests.
To process purchases
To process payments through Stripe, deliver digital downloads, maintain order records, and provide customer service for purchases. Lawful basis: contract performance and legal obligations (tax/financial recordkeeping).
To comply with legal obligations
To meet our obligations under applicable laws, respond to lawful requests from authorities, and protect our rights, property, and safety. Lawful basis: legal obligations and legitimate interests.
For sponsor and partner relationships
If you contact us about sponsorship or partnership opportunities, we use your information to evaluate the opportunity and communicate with you. Lawful basis: legitimate interests.
We do not sell, rent, lease, or trade your personal information to third parties for their marketing purposes. We do not use your information to build advertising profiles or target you with third-party ads.
06.Cookies, analytics & tracking
Cookies are small text files stored on your device when you visit a website. We use cookies and similar technologies for the following purposes.
Types of cookies we use
Essential cookies
Required for the website to function. Includes cart/session cookies for WooCommerce, login session cookies if you have an account, and security cookies. These cannot be disabled without breaking site functionality.
Analytics cookies
Used by Google Analytics 4 to understand how visitors use our site. Includes _ga, _gid, and similar cookies. Helps us improve content and identify technical issues.
Functionality cookies
Remember your preferences (such as cookie banner dismissal, if applicable). Set by our website.
Third-party content cookies
Embedded podcast players (Apple Podcasts, Spotify, Substack), social share buttons, and other embedded content may set their own cookies when you interact with them.
How to control cookies
You can control cookies through your browser settings. Most browsers allow you to refuse cookies, delete existing cookies, or be notified when cookies are set. Note that disabling essential cookies will affect site functionality (e.g., you won’t be able to complete purchases).
To opt out of Google Analytics tracking specifically, you can install the Google Analytics Opt-Out Browser Add-on.
Do Not Track signals
Our website does not currently respond to “Do Not Track” browser signals because no industry standard has been established. We will update this policy if that changes.
Global Privacy Control (GPC)
For California residents, we honor the Global Privacy Control browser signal as a valid request to opt out of the sale or sharing of personal information, where applicable. As noted, we do not sell or share information for cross-context behavioral advertising.
07.Your privacy rights
Your rights depend on where you live. We honor the following rights for all users to the extent we are able.
Rights available to all users
- Access: Request a copy of the personal information we have about you.
- Correction: Request that we correct inaccurate or incomplete information.
- Deletion: Request that we delete your personal information.
- Opt-out of marketing: Unsubscribe from our newsletter at any time using the link in any newsletter, or by emailing us.
- Withdraw consent: Where we rely on your consent, you can withdraw it at any time.
California residents (CCPA / CPRA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act and California Privacy Rights Act:
- Right to Know: What personal information we collect, the sources, the purposes, and with whom we share it.
- Right to Delete: Request deletion of personal information we have collected from you, subject to legal exceptions.
- Right to Correct: Request correction of inaccurate personal information.
- Right to Opt-Out of Sale or Sharing: We do not sell or share personal information for cross-context behavioral advertising. If this changes, you will have the right to opt out.
- Right to Limit Use of Sensitive Personal Information: We do not collect or process sensitive personal information beyond what is necessary to provide our Services.
- Right to Non-Discrimination: We will not discriminate against you for exercising any of these rights.
To exercise these rights, email us at info@martyandlaurashow.com. We may need to verify your identity before fulfilling your request.
California “Shine the Light” Law
California Civil Code § 1798.83 permits California residents to request information about disclosure of personal information to third parties for direct marketing purposes. We do not disclose personal information to third parties for their direct marketing purposes.
EEA, UK, and Switzerland residents (GDPR)
If you are in the European Economic Area, United Kingdom, or Switzerland, you have the following rights under the General Data Protection Regulation:
- Right of access to your personal data and information about how it is processed.
- Right to rectification of inaccurate or incomplete data.
- Right to erasure (“right to be forgotten”), subject to certain legal exceptions.
- Right to restrict processing in certain circumstances.
- Right to data portability — receive your data in a structured, machine-readable format.
- Right to object to processing based on legitimate interests or for direct marketing.
- Right not to be subject to automated decision-making with legal effects.
- Right to withdraw consent at any time, where processing is based on consent.
- Right to lodge a complaint with your local data protection supervisory authority.
Other US state residents
If you reside in Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Montana, Iowa, Tennessee, Indiana, Delaware, or another US state with comprehensive privacy legislation, you may have rights similar to those described above (access, deletion, correction, opt-out). Contact us to exercise any of these rights.
Nevada residents
Nevada residents have the right under Nevada Revised Statutes Chapter 603A to opt out of the sale of certain personal information. We do not sell personal information as defined under Nevada law.
How we verify requests
To protect your information, we will verify your identity before fulfilling requests. Verification may include confirming your email address, asking about recent interactions with us, or other reasonable methods. We will not charge a fee for reasonable requests.
Response time
We will respond to verifiable requests within 30 days (45 days under CCPA, with possible 45-day extension for complex requests). If we cannot fulfill your request, we will explain why.
08.Children’s privacy & Kids Corner
We take the privacy of children seriously. The Marty & Laura Show is intended for adult audiences (pet owners, veterinary professionals, breeders, and animal enthusiasts).
No knowing collection of children’s information
We do not knowingly collect, use, or disclose personal information from children under 13 years of age in compliance with the Children’s Online Privacy Protection Act (COPPA). We do not knowingly collect personal information from children under 16 in the European Economic Area or United Kingdom in compliance with the GDPR.
Kids Corner content
Our website features a Kids Corner section with educational content about veterinary medicine (“Future Vets for Kids”) and a coloring book product designed for children. This content is intended for use by children under direct parental supervision. The Kids Corner page itself is purely informational — no forms, no logins, and no data collection occurs on this page.
Coloring book purchases
The Color Me Pets / Color Me Canine coloring book is sold via our online store and is intended to be purchased by an adult on behalf of a child. All purchases are made through standard checkout, which collects information about the adult purchaser only. We do not knowingly collect any information about the child end-user.
If we learn we’ve collected children’s information
If we discover that we have inadvertently collected personal information from a child under 13 (or under 16 in the EEA/UK) without verifiable parental consent, we will delete that information promptly. If you are a parent or guardian who believes we may have collected information about your child, please contact us immediately at info@martyandlaurashow.com and we will take immediate action.
If your child uses our podcast or visits our website, we encourage you to monitor their use and discuss appropriate online privacy with them. You may contact us at any time to ask questions, request deletion, or report concerns.
09.Purchases & payments
Our online store sells digital products, including the Color Me Pets coloring book download. The following applies to all purchases.
What we collect at checkout
- Your name and email address
- Billing address (as required by Stripe for fraud prevention)
- Order details (product purchased, quantity, price, date)
- If you create an account: an encrypted password
What we do NOT collect or store
- We do not store your credit card number, CVV, or other payment card details. These are sent directly from your browser to Stripe via a secure connection.
- We do not have access to your full payment information. Stripe provides us only with a transaction confirmation and the last four digits of your card for reference.
Digital delivery
All products in our store are digital downloads. No physical shipping address is required for delivery (although billing address may be required for payment verification by Stripe).
Order records
We retain order records (your name, email, order history, and billing address) for up to 7 years for tax, accounting, and legal compliance purposes, unless you request earlier deletion. Some records may be retained longer if required by law.
Customer accounts
If you create an account at checkout, you can log in to view your order history and re-download purchased products. You can request account deletion at any time by emailing us. Note that we may retain order records for tax compliance even after account deletion.
10.Security, retention & international transfers
Security measures
We take reasonable and appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:
- SSL/TLS encryption for data transmitted between your browser and our website
- Encrypted password storage using industry-standard hashing
- Limited access to personal information on a need-to-know basis
- Trusted, reputable third-party processors with their own security obligations
- Regular software updates and security patching
No method of transmission or storage is 100% secure. While we work to protect your information, we cannot guarantee absolute security.
Data retention
We retain personal information only as long as necessary for the purposes described in this policy:
- Newsletter subscribers: Until you unsubscribe, then promptly removed from our active list.
- Email correspondence: Generally up to 2 years from last contact, unless legally required longer.
- Order records: 7 years for tax and legal compliance.
- Customer accounts: Until you request deletion.
- Website analytics: Aggregated retention as defined by Google Analytics 4 settings (standard 14 months).
- Server logs: Generally 30–90 days unless needed for security investigation.
- Backups: Encrypted backups may temporarily contain deleted data for up to 90 days before being overwritten.
Security incidents
In the event of a personal data breach that is likely to result in risk to your rights and freedoms, we will notify affected users and applicable supervisory authorities as required by law (within 72 hours under GDPR, and as required by US state data breach laws).
International data transfers
Our website and data storage are located in the United States. If you access our Services from outside the US, your information will be transferred to, stored, and processed in the US. The US may have different data protection laws than your country.
For users in the European Economic Area, United Kingdom, or Switzerland, we rely on the following safeguards for international transfers, where applicable:
- Standard Contractual Clauses approved by the European Commission
- Each service provider’s own compliance with applicable data protection frameworks
- Your explicit consent, where required
By using our Services, you understand and consent to your information being transferred to and processed in the United States.
11.Third-party links & embedded content
Our website and podcast contain links to third-party websites, embedded content, and references to other services. This includes (but is not limited to):
- Podcast platforms: Apple Podcasts, Spotify, Substack, Amazon Music, and others
- Sponsor websites: Dogg!t, Revival Animal Health, Veterinary Village, Pure Dog Talk
- Book retailer: Barnes & Noble (audiobook)
- Embedded podcast players, social share buttons, and similar widgets
When you click a third-party link or interact with embedded content, that third party may collect information about you according to their own privacy policies, which we do not control. We encourage you to review the privacy policies of any third-party sites or services you use.
This Privacy Policy applies only to information collected by us directly through martyandlaurashow.com and our podcast.
12.Email communications
Marketing emails (newsletter)
We send our weekly newsletter only to subscribers who have explicitly opted in by submitting our newsletter signup form. We use Mailchimp to manage our email list. Every newsletter contains a one-click unsubscribe link in the footer.
Transactional emails
We may send transactional emails that are necessary for the operation of our Services, including:
- Order confirmations and digital delivery notifications
- Customer support responses
- Account-related notifications (password reset, account changes)
- Important changes to our Privacy Policy or Terms of Service
You cannot opt out of transactional emails while you have an account or pending order with us, but you can request account closure if you wish to stop receiving them.
Email tracking
Our newsletters include open-tracking pixels and link-click tracking via Mailchimp. This helps us understand which content resonates with subscribers. Most email clients allow you to disable image loading, which prevents open tracking.
13.Changes to this policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other reasons. When we make material changes:
- We will update the “Effective Date” at the top of this page
- We will increment the version number
- For material changes affecting how we use your information, we will notify you via email (if we have your email address) or through a prominent notice on our website before the changes take effect
Your continued use of our Services after the effective date of any update constitutes acceptance of the updated policy. We encourage you to review this Privacy Policy periodically.
Previous versions of this Privacy Policy are available upon request by emailing us.
14.Contact us & exercising rights
We’re real humans, and we read every email. If you have questions, concerns, or want to exercise any of your privacy rights, please reach out:
Privacy inquiries & data requests
Email: info@martyandlaurashow.com
Mailing location: The Marty & Laura Show, Grants Pass, Oregon, United States
Response time
We aim to respond to all privacy inquiries within 5 business days. Verifiable consumer requests under CCPA, GDPR, or similar laws will be addressed within applicable legal timeframes (typically 30–45 days).
Filing a complaint
If you believe we have not addressed your privacy concern adequately, you have the right to lodge a complaint with the appropriate regulatory authority:
- United States: Federal Trade Commission at reportfraud.ftc.gov
- California: California Privacy Protection Agency at cppa.ca.gov or California Attorney General at oag.ca.gov
- European Union: Your local Data Protection Authority — find yours at edpb.europa.eu
- United Kingdom: Information Commissioner’s Office at ico.org.uk
This Privacy Policy is provided as a description of our data practices. It is not a contract and does not create legal rights beyond those granted by applicable law. We recommend reviewing this policy alongside any applicable Terms of Service.